Optimising International Development
Successful Exporting & Partnering
Summary:
This interactive event will enable participants to identify what, why and how to establish an international operation, and optimize a power-in-partnering approach to accelerating market presence and performance within international markets.
Attendees:
CEOs/MDs/Owners
Business Mentors & Non-Executives
Sales & Business Development Directors
Strategic, International & Channel Development
Michael Bradley – Partnering Expert
“Mike has a rare blend of technical & business acumen which enables him to spot an opportunity in the market and execute it profitably. He strongly believes in “Execution is the missing link between aspirations and Results.“ We worked together to setup a new line of business within Tata Communications and i found him to be very knowledgeable and competent. He was able to adapt to the Indian culture well and deliver in a multinational market. He was always full of ideas and as they say “You want to put your best people on opportunities and not problems”. Mike fits the bill.”
Enterprise Sales Director INDIA
“Mike is someone who gets results. In dealing with business partners he is able to balance long term strategic thinking with the need to achieve commercial success in the short term. He gets on with people very well and always gives 100%.”
Managing Director, EMEA
“Mike produced outstanding new business results working with Orange in Northern Europe, impressively managing to overcome many complexities in each individual country and account.”
Business Contact at Orange Business Services
Lesley Batchelor CBE – Export Champion
“Lesley is the consummate professional. She shows an innate skill as a leader and influencer in global markets. She has consistently met and overcome the challenges of a changing world environment to provide the right information at the right time to members and the employees of the Institute. A safe pair of hands.”
Most Influential Businesswoman in Multi-Sector International Commerce 2022
“Lesley and I enjoy a long standing professional relationship whereby I have seen her lead and build the Institute of Export & International Trade, to becoming the CEO of Export Bootcamps. Her detailed knowledge and experience, coupled with her passion and enthusiasm, positions her as one of the most knowledgeable and professional industry leaders we have in International Trade.”
Banking & International Trade Professional
“Lesley has led the Institute of Export to be an exemplar organisation which promotes Exporting activities in the most professional manner. Lesley’s enthusiasm and passion for Exporting energises those who interact with her.”
Queen’s Award for Enterprise Winner
Objectives & Outcomes:
Having attended this programme the delegates will be able to;
- Identify International Market entry considerations.
- Discover ways to protect IP, brand and reputation.
- Determine the overall goal(s) of a “partnership”.
- Identify and assess potential strategic-partners.
- Determine relevant objectives expected of a partnership.
- Define the components of a workable Go-To-Market Plan.
- Identify hints and tips for effective market entry.
- Assess potential and limitations for a “partner”.
- Initiate and execute or review and revise a partner plan.
- Establish the shape of the start and end of a partnership.
Duration:
Half-a-Day (Chargeable)
1-Hour Briefing (FoC by Special Arrangement)
Programme/Project Execution (Chargeable)
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